Disney Offering Refunds/Exchanges on Baby Einstein DVDs (US)
Oct 24th, 2009 by Christine
Here’s some interesting news – if you bought a Baby Einstein DVD for your little one from June 5, 2004 to September 4, 2009 because of claims that these DVDs were ‘educational’ for babies, then you can now receive a refund or exchange.
This unusual situation has arisen thanks to the action group ‘Campaign for a Commercial-Free Childhood‘, which – after a 2006 complaint to the FTC – prevented Disney from claiming that Baby Einstein DVDs are educational.
They didn’t stop there, however – and continued their campaign until Disney agreed to reimburse parents who had already purchased these DVDs in the belief that they were of some educational benefit to their little ones. The American Academy of Pediatrics, of course, says that children under the age of 2 years should receive NO screen time at all.
You have until March next year to claim your refund, exchange or coupon – and full details of how to do so are here.
